April 25, 2014

Bidding for Charity: “One Note Against Cancer”


Alliance for Cancer Research (APREC – Alliance Pour la Recherche en Cancérologie) has teamed up with eBay to create a one-of-a-kind charity campaign through bids, the campaign was created around Kylie Minogue who is sponsoring this charity. The idea is open the floor for Kylie’s ...

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Slimmer Coke goes Beatboxing!


We all get excited when we lost weight, and seems like brands are no different! Coca-Cola is getting in shape and to celebrate they created this cool beat-boxing clip with UAE beat-boxing champion Beatbox Ray, the video is a mix of English, Arabic and Hindi. Personally I prefer the old bulky ...

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Feel for the Signs Woman!


We have many taboos in the Middle East, pretty much anything related to sex and body is a not-so-comfortable topic to discuss, but it’s good to see some brands and organizations break pushing the envelope, specially when it comes to health-related taboos like the breast cancer. JWT Dubai ...

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Snickers joins forces with Dubizzle to rescue Hungry Shoppers!


Despite all the joys that come with shopping, post regrets are inevitable, we tend to buy things that for some reason seem so appealing in the mall, only to find out the truth later, you can blame on your wife or kids, or a meeting that you needed to run to, but it’s safe to... Read More

OMG is Happy!


The “Happy” craze is still spreading and now it hit Dubai Media City, Omnicom Media Group is happy! Check out this awesome edition of the “Happy” song that featured OMG’s Dubai staff, you’ve got all you need in this video; Nutella, Cupcakes, Oscar Selfie, ...

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