Nokia has revealed the outcomes of a research they conducted on 12,500 people in 13 countries: UK, France, Spain, Germany, Italy, Australia, Brazil, China, UAE, Russia, Singapore, India, and South Africa, the survey was conducted during the period of 1 – 23 October 2008. 25% of people surveyed rely on online and mobile navigation tools to find their way around. 93% of surveyed people still get lost regularly, wasting 13 minutes each time they do.
According to the survey, Germany is the country with the world’s best sense of direction, well, it is also the country with the highest reliance on satellite navigation, third of people claimed to have never lost their way.
Many people use iconic landmarks such as statues, churches and bridges to give directions to strangers, but the Chinese prefer to use skyscrapers while people in Britain prefer to use local pubs, however, this is interesting, and wicked 
one in three Londoners admit to deliberately giving people the wrong directions, no wonder London is the most lost city according to this research.
The top five lost cities on the planet (based on the number of people who found it impossible to navigate around the city):
10% London
9% Paris
5% Bangkok
5% Hong Kong
4% Beijing
- 30 percent of people blame their partners for getting lost, either because they were fighting or shouting directions at them
- Dependence on technology is now such that one in four people claim they could not find their way without online maps and mobile satellite navigation
- One in ten Spaniards consider a sense of direction matures with age, like fine wine
- Indian men are the most likely people in the world to miss the birth of their child
- Nearly a quarter of Italians rely on mobile navigation devices to find their way
- Half of the Chinese depend on personal interaction for directions en-route
- The most popular excuse for getting lost by Asians is bad weather
- Russians have an alternative motive when it comes to asking for directions, with one in ten using it as an excuse to flirt
