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As consumers we are all, more or less unconsciously, constantly influenced by marketing and advertising. Therefore we need to scrutinize market communications and brands way more seriously. They are replacing and gaining influence as symbols of culture and tradition, and are as bearers of ideals telling us how to reach our true potential as human […]
Initial guest roster includes stars from Avengers: Infinity War, Thor: Ragnorok and Power Rangers Brands including Netflix & Funko to participate for the first time Middle East, 14 February 2018: The Middle East Film and Comic Con (www.mefcc.com), the definitive pop culture festival in the Middle East has announced its initial guest line up and […]
14 February 2018 – ADFEST is inviting creative professionals from around the region to sign up to attend ‘Story School’ – a fun and highly interactive workshop hosted by Kitty Lun, Head of Creative Shop, Greater China at Facebook. According to Lun, 3,000 people from 80 brands and 35 agencies have graduated from Story School […]
SPACE IS LIMITED TO JUST 40 PRODUCTION COMPANIES – REGISTER TODAY 14 February 2018 – ADFEST will once again host the World Producers Summit at ADFEST 2018 – an exclusive summit for production executives chaired by Steve Davies, Chief Executive of the Advertising Producers Association (APA) and Executive Vice President of the Commercial Film Producers […]