To commemorate the 30th anniversary of their partnership with McLaren, Hugo Boss organized a very important event in the very center of Milan in San Babila Square. Click here to watch more 3D Projection Mapping!
Moving furniture is just pain in the ass, it’s very time consuming and brings you nothing but headache, and perhaps all ad campaign of moving companies started from that point, but what makes the difference is the execution, like this one from Leo Burnett Dubai for their client The Box, it’s really cool! Two TV spots were running at the [...]
What would you do if you were 20 years old again? Women’s fashion brand Pimkie is re-launching with a global campaign titled “I Like Me”, the store had 753 stores across 27 countries including UAE, Saudi Arabia, Bahrain, Kuwait, Qatar, Lebanon, Jordan, Egypt and Morocco. Karen Corrigan, CEO of Happiness Europe, the creative agency behind the campaign, explains: “20 years: [...]
This is a brilliant ad from Leo Burnett to celebrate the 75th anniversary of the agency, the video is based on the speech made by Leo Burnett himself in 1967 when he announced his retirement from the presidency of the agency. Leo Burnett “When to take my name off the door” from Lobo on Vimeo. Agency: Leo Burnett Iberia Producer: [...]
McDonald’s and Burger King are among that brand that have very competitive marketing strategies, maybe too competitive specially when it comes to direct competitors, this commercial that you are about to see is one of a long ad-series where each brand employed their competitor to communicate that they are the better option!
English footballer David Beckham is set to do a live interview with Google in addition to a Google+ Hangout, the interview is planned to take place on January 19th of January and can be viewed live on http://youtube.com/atgoogletalks. The interview will be at at 9am PST / 12pm EST / 17pm GMT, while the hangout with David will be directly [...]
This is really hilarious, a spoof ad mocking the unrealistic beauty standards and the role Photoshop plays in enhancing photos used in media, specially beauty and celebrity magazines, I don’t know how would Adobe stand on this ad but one thing for sure, they don’t have anything to do with it. Fotoshop by Adobé from Jesse Rosten on Vimeo.
This is a cool Augmented Reality execution from Coca Cola in the Middle East, the Facebook app is part of the “Today I Will” initiative that aims to inspire the youth is the region, the app holds different stories that can be triggered by the Coke Can, the app responds when fans point the side of the Can that features [...]
This a really amazing projection mapping by Nokia, which added the music factor to the equation to put up such an impressive work, 16 projectors were stationed 300 meters away from the 120-meter Millbank Tower in London, the 3D images were displayed on the 800 windows of the tower, accompanied with the beats of deadmau5!
This is so cool, I guess this technology doesn’t really exist but the idea is really cool, it was done by Vodafone in Ireland, where they got a graffiti team to paint the messages wrote by users on the Facebook wall, below is the complete synopsis: This Christmas, we wanted to do something a little different – so we shipped [...]
