• 6 inch full-HD screen currently largest among Windows operating phones in the market
• Available for free or with 10GB with Etisalat data packages
Abu Dhabi-UAE: 16 December, 2013- Etisalat, the leading telecom company in the Middle East and Africa, today announced yet another exclusive UAE launch: this time of the Nokia Lumia 1520 smartphone.
The 6-inch, full HD screen device utilizes the best elements of a smartphone and a tablet, making it a “Phablet”. It has the largest screen among Windows-based devices on the market and boasts high-end hardware and many pre-loaded applications, including Microsoft Office pack.
The 20MP PureView camera allows integration with Nokia’s HERE maps to automatically link pictures with location information to show a chronological journey on a map. In addition, customers will benefit from a free protective cover and a voucher worth $20 for shopping in Microsoft apps store.
Khaled El Khouly, Chief Marketing Officer, Etisalat, said: “Launching the Nokia Lumia 1520 exclusively in the UAE is another proud achievement for Etisalat, which is leading the market with smartphone innovation. With this Phablet, customers will now have several pre-loaded apps, including HERE Maps, Microsoft Office and social media apps. With smartphone penetration in the UAE leading the world, Etisalat offers an unbeatable combination for customers: latest smartphones exclusively at competitive rates and a wide range of customized plans. This allows both prepaid and postpaid customers to get maximum benefit from Etisalat’s 4G LTE network that covers over 85% of the country, by enabling high speed internet connection up to 150Mbps.”
“Nokia is proud to partner with Etisalat for the launch of Lumia 1520 in UAE. We have been working closely together to ensure that our customers get the best possible smartphone experience and value from this strong partnership,” said Vithesh Reddy, General Manager, Nokia Lower Gulf.
Etisalat customers will be able to choose from a great line-up of existing plans. The device will be offered for free to customers signing up for a 2GB data plan at AED 240 per month on 18-month contract.
Individuals with heavy data and voice needs will also be able to get the device for free with 4GB data, 800 local or 200 international minutes and 200 SMS for just AED 449 per month on 12-month contract.
Without a contract, customers will be able to buy the Nokia Lumia 1520 for AED 2,599 with 10GB data and voice plan for only AED 225 per month.
Prepaid customers will benefit from free 1GB data for 3 months with this device.
The Nokia Lumia 1520 is available in four colors – white, black, red and yellow. Customers can find it at all Etisalat outlets and selected key retail outlets or visit the website www.etisalat.ae for further details.