Head of Marketing | Manpower Professional Dubai, UAE

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The Role


Our client, leading TV, Media and Entertainment organisation is seeking to recruit a Head of Marketing . You will be directly reporting to the Channel Head

Dimensions & Accountability (KRA’s)

• Marketing and communication leader with Arabic broadcasting expertise.

• Experienced in being a Brand custodian for a channel/Network/Broadcaster.

• Proven experience in driving awareness and reach for an Arabic channel/Network/Broadcaster.

• Thorough knowledge of Pan Arab; ATL, BTL, OOH, Digital, Trade and creative media.

• Experienced in Arabic TV channel positioning, promotion and communication.

• Ability in delivering GRP’s driven marketing performance.

• Well networked with senior Pan Arab Arabic Media professionals.

• Experience with competitive channel strategies of Arabic GE channels.

• Sound knowledge of Pan Arab audience landscape with a special focus on K.S.A.

• Experience with TV ratings performances in the Pan Arab landscape with a special focus on K.S.A.

• Channel Budget planning and resource management skills.

• Proven expertise formulating winning strategies and communication design for all media.

• Proven abilities in creating high value barters and winning cross platform ideas.

• Excellent relationship skills in Advertising/ creative Agency, media and multiple vendor management.

• Sound knowledge of Pan Arab audience landscape with a special focus on K.S.A.

• Proven success in leading a marketing vertical from the front.

• Good leadership and motivation skills.

Requirements


Experience, qualifications and skills required:

– Graduate in any discipline, a management degree will be an added advantage.

– Valid UAE Driving License;

– Fluency in Arabic and English (written and spoken)

About the Company


Manpower Professional, a division of Manpower Inc., offers comprehensive, expert recruitment services backed by award winning training, assessment and selection and outsourcing. Our extensive resources, world-class client list, and reputation attract a diverse group of talented candidates, with every level of education, skills and experience. Manpower Professional helps find and retain top people in IT, accounting, banking, finance, engineering, Sales and marketing.

Apply Now!

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