Marketing Manager | Kuwait
Responsibilities:
Marketing:
Strategic planning, GCC Coordination & Tactic Generation
Calendar Construction & Associated Media Planning
Budget Allocation
Project Documents : Pre-Analysis, Post Analysis
Promotion Tracking & Analysis
Advertising : Creative Briefs, Development management, approvals
Implementation : Print Req., Distribution plan
New Product Development
Recipes, associated pricing
Reports
Weekly Executive Sign off
Marketing expenditure control & monitoring
Business Summary/Non-audited Sales : Weekly/Monthly report to BKC
Action Plan re-Sales, Transactions, GCA, Product Mix Re-alignment
Anecdotal Data
Research Trends & Analysis
New Product Initiation
Materials Management
Monthly Usage Forecasting & Adjustments
New Product Coordination, Testing, Approval & Projections
Promotional Premiums Selection, Approval & Requirements
Inventory Management
Local Restaurant Marketing
Assist in training program
Highlight Brand strength, weaknesses, opportunities, threats & Challenges
Evaluate potential new restaurant sites
Co-development and approval of new restaurant signage
Initiation of signage additions/modifications to existing restaurants
Requirements:
Bachelors Degree ( Administration)
3-5 years experience in the same field, FMCG ( Food and beverage ) experience is an advantage. Experience in the KSA is a plus.
Strong analytical skills – creativity and problem solving
Knowledge of Arabic is a must
Must be able to plan , organize, lead a team effectively
Good computer and administrative skills
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Tags: Kuwait, Marketing Jobs in Kuwait
This entry was posted on Thursday, May 28th, 2009 at 10:39 pm and is filed under Marketing. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
