PR Specialist | ADNOC – Distribution Abu Dhabi, UAE
The Role
1. Utilises PR skills and media relations to enhance the public opinion and influence the credibility of Adnoc Distribution brand.
2. Identifies, develops and executes public relations and cause marketing programs for the company to maximize non-paid media coverage and build company’s image in local communities.
3. Writes material for company’s magazine and other publications such as press releases and associated supporting documents such as speeches, meeting presentations, and relevant background information for various events.
4. Prepares annual PR and media plan and discusses with superior and manager.
5. Cultivates and maintains good relationships with the media.
Requirements
1. Identifies, develops and executes public relations and cause marketing programs for the company to maximize non-paid media coverage and build company’s image in local communities.
2. Manages and coordinates media relations, editorial placements and speaking opportunities.
3. Works with senior management to develop key messages for employees, local and regional media and the communities where Adnoc conducts business. Works with heads of business and service unites to generate potential media stories on regular basis.
4. Works with the PR and advertising agency to track how media portrays Adnoc Distribution, identify which media portrayal is positive/ negative and identify how much coverage it is receiving. Also monitors the media coverage of its competitors to provide insight into their corporate strategies, brand development, product launches, crises and other issues.
5. Works with the PR agency to identify market developments such as purchasing power trends by consumers and corporations and new business opportunities and bid information..
6. Directs the preparation of daily reports and weekly media summaries for publication on the company intranet.
7. Exploits fully the sponsorship activities in which the company participates by developing PR programs for each major participation.
8. Assists in the development and coordination of marketing communication plans.
9. Writes for company’s magazine & other publications by selecting the most appropriate articles, stories and messages.
10. Reads local and international newspapers and extracting articles of interest to the Company concerning political, economic or social developments and summarizing in a report for distribution to the management.
11. Collects data and assists in the preparation of the Annual Report.
12. Reviews the content of the Company’s printed materials including advertisements, brochures and other materials to ensure highest quality of writing style and produce consistent communication messages.
13. Selects/ recommends graphics, such as drawings, diagrams, pictures and charts to illustrate manuscript and conform to space and subject matter requirements.
14. Performs other similar or related duties, as assigned.
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Tags: Abu Dhabi, PR Jobs in Abu Dhabi, PR Jobs in UAE
This entry was posted on Wednesday, December 16th, 2009 at 11:26 pm and is filed under Public Relations. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
