Market Research Executive | Emirates National Oil Company Dubai, UAE
Job Description
Collect and analyze data on customer demographics, preferences, and to identify potential markets and factors affecting product demand.
Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
Measures and assesses customer satisfaction.
Forecasts and tracks marketing and sales trends, analyzing collected data.
Seeks and provides information to help companies determine their position in the marketplace.
Measures the effectiveness of marketing, advertising, and communications programs and strategies.
Conducts research on consumer opinions and marketing strategies collaborating with marketing professionals, statisticians, pollsters, and other professionals
Gathers data on competitors and analyze their prices, sales, and method of marketing and distribution.
Monitors industry statistics and follow trends in trade literature
Devises and evaluates methods and procedures for collecting data (such as surveys, opinion polls, or questionnaires), or arrange to obtain existing data
Develops and implement procedures for identifying advertising needs.
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This entry was posted on Wednesday, December 30th, 2009 at 8:51 pm and is filed under Research. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
