Job Brief :
Assist in the development of yearly and quarterly marketing plans & calendar of activities for the respective portfolio of brands and facilities Implement marketing plans to ensure proper execution. In addition to subsequent feedback on efficiency and general observations and learnings Maintain Corporate Identity guidelines, facilities set-up and adherence to brands image Monitor brands performance along with showrooms and after sales facilities traffic. Generate periodic tracking reports including analysis and recommendations Map and interpret competitors’ activities and campaigns. Generate related monitoring reports in terms of communication, pricing, marketing strategies, initiatives on ATL and BTL levels Coordinate on daily basis with sales team, brands managers and workshop managers to identify possible marketing requirements and support for the business Handle and liaise with the central team on weekly basis re. all marketing requirements ranging from POS, posters, brochures, merchandising, websites, PR, CRM and database capturing, displays, motor shows, new vehicle launch events, new facilities opening, etc. Ensure compliance to marketing budgets, with a view to enhance brand image leading to customer satisfaction Take charge of storing and updating an inventory of suitable marketing collaterals that can be used in upcoming occasions Provide reports and analysis to the Marketing Ops Manager on the marketing initiatives as and when required
Person Specification :
Graduate in any discipline, preferably Business Administration with tertiary qualifications in Marketing. Computer Literacy Good communication, & inter-personal skills Well organized and flexible 2 years relevant experience
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