About the Business:
Al-Futtaim Motors are the sole distributors for Toyota, Lexus and Hino brands in the UAE. Since the company’s inception in 1955 it holds the pre-eminent position of being the largest distributor of automotive products and services in the UAE. We also hold the distinction of being one of the largest private conglomerates in the gulf region.Al Futtaim Motorsenjoy’s undisputed leadership in the UAE in terms of the largest number of vehicles on the road. Besides Toyota and Lexus, we also hold exclusive franchises for some of the world’s top automobiles and automotive products like Hino – Japan’s leading heavy-duty vehicle manufacturer, Toyo & Chen shin/ Maxxis tyres, GS & Panasonic batteries and many more.
About the Job:
We currently have an opening for an experienced Marketing Manager to join our Sales & Marketing team in Dubai. The Marketing Manager will be responsible for providing full marketing mix support to theLexus brand within the marketing budget. This is to include the full range of media – Print, Web, OOH, Radio, DM, POS and TV and sales support collateral.
The key accountabilities of this role will include:
Developing and delivering the advertising and promotional functions of the brand including:
press advertising, radio, DM, POS, OOH, events (Motorshow, launches etc) Managing theLexus website and all associated mini sites, content development andupdating Developing an delivering launch activities for the brand. Launch activities to be to consumers, media and internal sales personnel Managing marketing budget, ensuring efficiency of spend Managing TMC marketing support, ensuring correct administration of marketing claims to TMC to ensure maximum reimbursement from TMC Providing marketing support to sales personnel to allow effective on brand communication to customers
About You:
This is a key position where the job holder will be the central player in the communication of the Lexus brand message in the UAE. It is imperative that the suitable candidate has the ability to think strategically with great attention to detail. You must be able to work using your own initiative and think creatively.
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