Duties and Responsibilities:
– Assist in the development of the marketing department, build marketing plans to achieve the company’s objectives for revenue, profit, and market share
– Develop and execute marketing programs to achieve these objectives
– Manage development, production, and distribution of promotional material to support sales and marketing programs
– Analyze the company’s marketing programs and find ways to increase effectiveness
– Conduct market research to identify opportunities for increasing sales
– Be familiar with website design and content Develop press releases (media planning and monitoring) and be active in public relations
– Liaise with advertising & PR companies.
– Be aware of current and potential competition
– Work with the Sales team to develop pricing models customized for the user
– Negotiate and manage contracts
– Conduct interviews with the press and with industry analysts and be visible at conferences, trade shows and marketing events
– Minimum 5 years experience in similar role
– Good English language
– Computer literate
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