I’m big fan of projection mapping shows, but do you know what is better than a projection mapping show? An artistic projection mapping in a surreal desert, sounds impossible right? Well, not really, I came across this art project MMOVΞ by German artist Markos, who is traveling around the world from the Sahara desert to the concrete jungle of New York, combining harmony with disharmony, setting the way humans live in contrast with themselves using large video projections made possible by the MMOV (Multi Media Offroad Vehicle).

He is working on a documentary that is about to be released this year, this art project represent a huge opportunity for advertisers to having their branding in remote locations, no matter where the event is you can still expose delegates to your messages, I love it!

MMOVΞ from Visual Drugstore on Vimeo.

Mobile Projection Mapping with MMOVΞ

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