Hawyia rebrands the identity of The Deal General Trading showcasing a stronger business in its industry

Hawyia has successfully launched the new brand identity of The Deal General Trading giving it a stronger and more stable impact to its market.

According to Hawyia Manager Yousuf Lootah, since the beginning of the transaction, The Deal General Trading exhibits enthusiasm for Hawyia to make the rebranding for their company that is now operating for almost three years in the industry.

‘We are so pleased that the company has provided us their full trust in rebranding their company and lend us their confidence that we are the best that could help them escalate their identity among their competitors in the market,’ said Mr. Lootah.

The Deal General Trading had given Hawyia a specific brief that they wanted to have a new identity that would be very distinct and different from their existing logo to directly expose their swift advancement and stability in the business.

‘With this directive, Hawyia’s team gathered together and made an extensive brainstorming enabling us to successfully come up with a selection of logo designs that displays professionalism, elegance and strength,’ added by Mr. Lootah.

‘We have presented to the client all our logo designs and they completely appreciated it. But, of course, they have to choose only one that best suit the characteristics of their company and the requirement they desire,’ further stated by the Hawyia manager.

Mr. Lootah explained that the logotype that The Deal General Trading chose features an icon with flipped letter ‘D’, gathered together, to represent the idea of trading and exchange.

The color combination of light and dark brown suggest authenticity as well as giving the logo a natural appeal. A simple font is used to give the logo a professional and modern look.

The Deal General Trading has been successful in dealing and trading with prominent companies both in local and international industries and gained appreciation from it various clients because of the satisfaction in service and products that they provided.

Equally, Hawyia, one of the divisions of ContinentAd, is a logo specialist that acquired prominence in the industry because of its professionalism in the field and proficiency in creating unique artworks and quality service.

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Hawyia launches Hamdan Bin Mohammed Sports Program for Leadership Development

Hawyia has successfully launched the identity of Hamdan Bin Mohammed Sports Program for Leadership Development that highlights its primary objective of shaping new leaders through sports development.

‘We are truly proud and privileged that the prestigious Hamdan Bin Mohammed Sports Program For Leadership Development had chosen and trusted Hawyia to be their logo designer,’ said Hawyia Manager Yousuf Lootah.

According to Mr. Lootah, coordinators of the program specified to Hawyia that they wanted a strong and elegant identity that would accentuate sports leadership and will give impact on the program’s purpose and objectives in shaping future leaders of the region.

Hamdan Bin Mohammed Sports Program for Leadership Development is a project under the directives of His Highness Sheikh Hamdan Bin Mohammed Bin Rashid Al Maktoum, Crown Prince of Dubai and the Head of the Sport Council, which aims to develop UAE nationals’ sport abilities and highlight their roles in the society.

‘Honestly, it was a great challenge for our team to create an identity base on the given requirement of the program plus considering the fact that this is one of the major programs of the government of Dubai. However, with the creativity, intellect and talent of Hawyia’s team we still come up with a number of possible logo designs after an extensive brainstorming,’ Mr. Lootah explained.

From the selection of logotypes that we have presented to the program’s coordinators, we helped them choose an identity that suits and carries the total aspects of their project.

The logo design that Hawyia grants Hamdan Bin Mohammed Sports Program For Leadership Development features the image of a laurel wreath.

Mr. Lootah explained that in the ancient times, laurel wreaths were awarded to victors, in both athletic competitions and poetic meets as symbols of victory.

Moreover, the leaves in the icon also portray one of the great and valued teachings in the Holy Quran about the parable of the grain that is being blessed and multiplied by God after it was used in noble deeds.

‘In this logo design, the laurel wreath signifies excellence and leadership. The wreath, where the leaves are interconnected with each other, represents camaraderie, team spirit and density that sports and sportsmanship build,’ stated Mr. Lootah.

A modern font was also used to revive the genuine sense and meaning of the ancient laurel wreath in the present days. Golden brown color was employed to symbolize confidence and willpower.

Hawyia, one of the divisions of ContinentAd, is a logo specialist that has been recognized in the UAE for designing quality logo because of its team’s creative artworks, precision and dedication in providing quality service.

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