MBC Group partners with CDC Games to bring the best of online gaming to Arab audiences in Arabic

June 26th, 2008 2:05 pm

MBC Group recently partnered with CDC Games, a business unit of CDC Corporation and a global market leader in online gaming and distribution based in China, to develop and launch the world’s first Arabic online gaming web portal which will include a portfolio of massively multiplayer online (MMO) games, in both English and Arabic.

‘This is a really exciting project for us as it comes as one of the initial steps in our overall strategy of leading the region towards digital and media convergence. CDC Games was a natural choice as a strategic partner because of their great experience in game development and market development,’ said Sam Barnett, Chief Operating Officer and General Manager of MBC Group.

‘Online gaming represents a huge proportion of broadband internet use around the world but the Middle East still lags behind due to the lack of quality Arabic content and customized applications customized for the region’s audience.’

‘We are delighted to partner with MBC Group, the region’s uncontested media leader and a company that has unparalleled insight into the regional audience and consumer trends,’ said Peter Yip, CEO of CDC Games.

‘We are confident that our experience in developing top quality online gaming products combined with MBC Group’s brand equity and regional expertise will lead to great synergies that promise to nurture and cater to a vibrant community of Arab online gamers.’

Online gaming has become a huge global industry with an estimated value expected to reach $13 - $15bn by 2012. This progressive trend incites MBC Group to venture further in the online community, particularly in the Arab world.

Tags: , , ,

MBC Group Chairman Media Man of the Year

February 17th, 2008 6:53 am

In recognition of his pioneering role and leadership within the media industry in the Arab world, MBC Group Chairman, Waleed bin Ibrahim al Ibrahim was named ‘Media Man of the Year’ at the 4th MENA Cristal Awards held in Lebanon.

The annual event was attended by top business decision-makers and senior executives in the media, advertising and related communications industries.

This award complements Al Ibrahim’s growing list of achievements and prestigious awards, including being recently awarded the ‘Knight’ from the Arab League and ‘Innovator of the Year’ from Arabian Business.

Commenting on the award, Al Ibrahim highlighted the importance of recognizing innovation within the media industry as an incentive to continuously excel and overcome the many challenges that we all face. The award will equally encourage MBC Group to raise the bar in the vibrant Arab media industry, with the aim to further develop knowledge economies and content industries.

Al Ibrahim said: ‘Our journey together started in 1991 when we launched mbc1 as the first private pan-Arab satellite TV channel, and today we stand as the largest private media group in the Arab world. It is has been an exciting journey that has succeeded in earning the loyalty of viewers, the trust of advertisers and the creativity of our talented employees. MBC Group has become a source of inspiration, a true benchmark in terms of family entertainment, and a melting pot of Arab cultures that respect the norms and traditions of our society.’

Al Ibrahim concluded: ‘Today we offer our viewers an unrivalled choice of platforms from which they can enjoy their favourite programs on mbc channels - whether on screen, on radio, on the internet, on the mobile or even by reading our new weekly magazine, ‘Haya mbc’, which goes hand-in-hand with the remote control and contributes to the pre-planning of viewing habits during the course of the week. As far as advertisers are concerned, they continue to benefit from the highest value and return on advertising investments - thus renewing their confidence in the efficacy of our platforms and our ability to reach and interact with millions of viewers every day of the year.’

Tags: , , ,

Recent News:

  1. Jeeran Launches an Exciting Marketing Tool for its Bloggers and Users
  2. Ogilvy Sees Upside in Downturn
  3. Luxury World Magazine attracts good response in ADIMS
  4. British Airways Drops Fuel Surcharge
  5. Luxury World Magazine enjoyed an extremely successful EBSI
  6. 3rd Dubai Lynx Awards opens for entries
  7. BWM, Dubai Lynx partnership stronger than ever
  8. First Dubai Lynx 2009 Jury Presidents announced
  9. Al-Shaya Launches Alberto Guardiani Signature Shoes
  10. Aim168realestate.com expands its horizon



  1. Categories

  2. RSS jazarah! Blog

  4. RSS Fresh Jobs!