• Capable to read and check the Arabic or English press releases before they are sent to Account manager
• Enhance the media relations (newspaper, magazines, online..etc)
• Alert the PR team for any upcoming event related to O2 or clients – Weekly or monthly updates in PR meetings
• Update the media list with the new media contacts
• Sending the press release to the media ( newspaper, magazine, online)
• Collect the clipping ( newspaper, magazine, online )
• Arranging interviews with the relevant media
• Advise on new business opportunities seen in the media
• Sending weekly report to the head of PR.
• Knowledgeable of all the alternative media including the audience they reach, their rates and how well they match the client’s target market.
• Reviews information on demographics, magazine and newspaper readership, viewing patterns of consumers to be able to develop an effective plan.
• Works closely with PR Account Services and clients to understand their requirements and develops media plans.
• Coordinate with the copywriter for invitation, press release, briefs, and template.
• Maintains the library/archives of all press releases published
• Performs any other miscellaneous job related duties.
Skills
• Knowledge of different concepts of advertising and pr.
• Knowledge and understanding of print production principles, procedures, techniques, and facilities.
• Knowledge of local regulations on printing.
• Knowledge of different types of media, booking media space and scheduling releases for advertisements.
• Ability to handle numerous projects simultaneously and demonstrate sense of urgency to meet tight deadlines.
• Knowledge of all the Publications available locally and in the Region (Distribution, Pricing….etc.)
• Ability to communicate effectively (Arabic and English), both orally and in writing.
• Strong interpersonal and communication skills and the ability to work effectively with internal and external parties.
• Knowledge of finance, accounting, budgeting, and cost control procedures.
• Skill in organizing resources and establishing priorities.
Education
Degree in Journalism/Marketing/Public Relations
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