The Role
• Developing and implementing marketing plans and marketing budgets.
• Train, manage, develop & supervise the marketing team & their work
• Managing the projects’ marketing activities including ATL & BTL activities
• Managing the marketing activities for the international markets
• Use previous sales figures & market information, to determine the positioning for company projects and determine marketing strategies
• Work on sales boosting plans
• Determine market segments and market channels that are most potential for promoting our products
• In charge of analyzing the marketing expenditure vs. sales figures
• Servicing marketing material requirements of various departments & showrooms locally & internationally
• Evaluates effectiveness of marketing programs.
• Ensure an effective inner & interdepartmental work flow
• Work with the event management department on destination activities
• In charge of showrooms in terms of P.O.S & marketing material
• Support the sales team in maintaining effective communication with clients though marketing material & marketing activities
• Responsible for all marketing activities; Press campaigns, radio, tvc, exhibitions, outdoor, direct mail, etc for each project.
• Manage the day to day work with the agencies and art department
• Monitoring competitors’ activities, pricing, positioning, & strategies
Requirements
- Bachelor’s degree in Business Administration or any relevant studies.
- Strong leadership and consensus building skills; marketing management and strategic planning experience; a proven track record in developing and administering a marketing program.
- Min 10 years experience in same position.
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