• Responsible for Product/ Group of products Top Line & Bottom Line targets and presenting a gab analysis
• Develop the OEM strategy & plan for Product/ Group of products managed.
• According to Brands guidelines & OEM strategy responsible for developing & implementing product development plan.
o Setting objectives
o Setting sales targets by market
o Product Development
o Range management
? Introduce new products,
? Adding and removing models to existing product ranges
• Plan and execute marketing activities that enhance brands loyalty & achieve sales volumes.
• Responsible for product pricing according to the pricing process for each SKU in International Markets (AAA Markets).
• Responsible for outsourcing & feasibility studies for all OEM Product/ Group of products managed.
• Responsible for Supply & Demand decisions for Product/ Group of products in coordination with category, demand & sales managers for International Markets.
• Building & updating a data base on International Markets dynamics, competitor performance, market segmentation, market size, growth.
• Communicate with the research department in conducting consumer researches to understand the consumers, concept testing research to assure the product are consistent with desired position for both current and potential consumers.
Essential Criteria
- Good sense of numbers, understanding of financial analysis and profitability scenarios.
- Good command of project management and forecasting methodologies.
- Good leadership skills. Has the ability of managing and leading other functions, peers and colleagues.
- Ability to work under pressure.
- Able to demonstrate the capability to prioritize work in an appropriate, effective and timely manner way.
- Excellent verbal, written and presentation skills.
Creativity and Planning: Should be able to show that he/she has the ability to implement and realign as required. He/ She should also pose a high level of creativity in delivering results through uncommon initiatives.
Budgeting: Have experience in preparing and monitoring budgets in a complex environment.
Analytical Ability: An ability to analyze problems reacts creatively and identifies, evaluate and implement possible solutions.
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