Dubai, UAE, 10th July 2012: Canon Middle East today announces the launch of Canon Professional Services (CPS) programme, its new after-sales support system for UAE’s professional photographers. The CPS programme offers professional users of Canon products exclusive, free access to a range of benefits, from CPS support teams at various international and local events, to a priority repair service and direct support from Canon professional representatives all across Europe and UAE.

As the only professional camera brand to offer such a service in the region, Canon has further underlined its commitment to further supporting photography in the region. National Stores, Canon’s official distributor of imaging solutions in the UAE will be Canon’s authorised service provider for CPS in the country.

“Professional photographers, filmmakers and creative industries rely on Canon as the industry standard for imaging excellence. With this in mind, Canon is committed to providing the highest standards of support in the industry, with a customer focused approach to after-sales service. Underlining our commitment to the growing professional photography community, we are delighted to announce that our new CPS membership program offers professional customers the level of support they need to help them do their job,” said Geir Tronnes, Service and Support Director, Canon Middle East.

“We listen to professional photographers and this is just the beginning. Canon will continue working to provide even more comprehensive and valuable services to support the industry,” added Tronnes.

Guests at the CPS event

Designed following extensive consultation with the evolving professional photography community, the newly introduced CPS programme will offer more reliable support and information to qualifying professional photographers in the country. Canon Middle East will be offering Silver membership benefits to CPS members in the UAE, which includes:

1. Special CPS Lane – dedicated member’s only service lane at service centres
2. Priority and faster repair time (5 days)
3. New product information and support
4. Special invitation to Canon events
5. Recognition to international events where CPS support exists.

“Over the last three decades, Canon and National Stores have been instrumental in nurturing a strong photography community in the UAE, which we have been actively servicing in terms of providing the highest level of support. Now, we are taking this to the next level by offering Canon Professional Services (CPS), which is testament to our commitment of providing a world-class after-sales support service to our customers on a local level,” said Salah Al Khoory, General Manager, National Stores.

Commenting on the launch of CPS in the region, renowned international photographer Mathew Harris who covered the recent Qatar Golf Masters said, “When you are a CPS member who works in every nook and corner of the world covering golf, and having CPS in this region, makes a real difference. Not only do I get great services but also get to speak in the same language I speak as a professional photographer”.

UAE based Canon professional photographers can register their Canon equipment easily through The membership will be automatically assigned depending on the number of qualifying bodies and lenses registered with the system.

Mr Anurag Agrawal Managing Director of Canon Middle East with Mr. Salah Al Khoory General Manager of National Stores

About Canon Middle East
Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East and North Africa and is based in Dubai, UAE.

Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon’s tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.

Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realize their own passion for image.

Canon believes that considering the interests of society and the environment is an integral part of good business practice. This is embodied in its corporate philosophy Kyosei – ‘To live and work together for the common good’. Further information about Canon Middle East is available at:

UAE’s Professional Photographers to Benefit from Region’s First CPS Programme

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