Wataniya Telecom, Kuwait Red Carpet Co., announced its sponsorship of the national athlete’s delegation participating in the Olympic Games, Beijing 2008, and so, the whole brand turned from red to blue, I liked their campaign and the way they approached the whole thing, their website is blue, the logo is blue, on their homepage they featured the names of Kuwaiti athletes in the shape of the Olympics circles.
Today we wear Blue
Wataniya Telecom is proud to support Kuwait’s Olympic Team. Together let’s wear the national colors and cheer our heroes on throughout this Olympics, 8-24 August 2008. Interesting!
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