August 2, 2014

Winners List and Photos of the MENA Cristal Awards

MENACristal15

UPDATE: Below is the full list of winners at the MENA Cristal Festival Awards 2012, congratulations to all winners and we look forward to seeing more great work at the 8th MENA Cristal Festival next year!

The second day of the MENA Cristal Festival 2012 concluded with an award night to celebrate the creative work submitted by agencies in the region, Leo Burnett scooped 12 awards including 3 Grand Cristals, Leo Burnett Beirut was the biggest winner of the night with 10 Cristal awards including 3 Grand Cristals, below are some photos of the awards night in addition to the full winners list, stay tuned for the second awards night results soon!

MEDIA CRISAL

  • Food Product / Drink / Mass Consumption Product: El Balad Baladna by OMD Media Direction & Impact BBDO Cairo for Henkel
  • Automobile / Automotive Product: Tire Safety Wall Chicane by Impact BBDO Dubai for Bridgestone
  • Banking / Credit Establishment / Insurance : Loubnani Stamp by Leo Burnett Beirut for Bank Audi
  • Service (other than financial) : Fake it All by Leo Burnett Beirut & Starcom MediaVest Group for Brand Protection Group Lebanon
  • Great Cause / Public Interest : No Rights No Women by Leo Burnet Beirut for the No Rights No Women Lebanon (CRISTAL + GRAND CRISTAL)
  • Beauty / Hygiene / Health Product: Man Up by Starcom MediaVest Group & Wunderman Dubai for Procter & Gamble Gulf
  • Tareget: Youth (up to 18) : All In Adidas by Starcom MediaVest Dubai for Adidas Emerging Market
  • Target: Men: Barbican Hatha Filmi by Mindshare Dubai for Philip Hobeika
  • Target: Women : Eyes of Arabia by Starcom MediaVest Group & Wunderman Dubai for P&G
  • Launch Campaign: Weather Report by OMD Dubai for du


PROMO & DIRECT CRISTAL

  • Food Product / Beverage / Mass Consumption Product: The Tide Smart Bag by Leo Burnett Dubai for Procter & Gamble
  • Charity / General Interest : No Rights No Women by Leo Burnett Beirut for No Rights No Women
  • Information Technology & Telecommunication : National Geographic Wild Cards by Leo Burnett Dubai for National Geographic Abu Dhabi
  • Corporate : Fake it Al by Leo Burnett Beirut for the Brand Protection Group (CRISTAL + GRAND CRISTAL)


CYBER & MOBILE CRISTAL

  • Retailer Website: Fake it Al by Leo Burnett Beirut for the Brand Protection Group
  • Charity / General Interest: No Rights No Women by Leo Burnett Beirut for No Rights No Women (CRISTAL + GRAND CRISTAL)
  • Viral Mechanism: Digital Love by Buzzman France for Durex
  • Viral Film: Cheyef Halak (Pedestrian Bridge/Taxi) by Impact BBDO Beirut for LBCi


PRODUCTION CRISTAL

  • Web Film
  • 2D Revolution by JWT Cairo and Independant Artists Productions for the Egyptian Tourist Authority
  • Photography
  • Sad World by M&C Saatchi and City Films Production for Zain Group


CORPORATE & PR CRISTAL

  • Web or E-communication (website, emailing, extranet…): Cheyef Halak by Impact BBDO Beirut for LBCi
  • Film (internal and external communication): Cheyef Halak (Pedestrian Bridge, Motorcycles, Taxi, Parking) by Impact BBDO Beirut for LBCi
  • Print (Outdoor, Press, Instore display, etc…): Heineken what’s Christmas without Red & Green by JWT Beirut for Brasserie Almaza
  • Public Relations & Below the Line: Cheyef Halak by Impact BBDO Beirut for LBCi
  • Integrated (minimum of 3 different channels): Ana Arabi by Leo Burnett Qatar for Qtel
  • Corporate Identity (visual identity, graphic charter, etc…): Organ Donation by DDB Dubai for the Committee of Organ Donation in Lebanon
  • Social & Health Care campaigns: The Coughing Poster by FP7/RUH Saudi Arabia for NAQA
  • Great Cause campaigns (solidarity, CSR, charity…): No Rights No Women by Leo Burnett Beirut for No Rights No Women


ARABIC CULTURE CRISTAL

  • Cheyef Halak by Impact BBDO Beirut for LBCi


FILM CRISTAL

  • Food: Cono is different (Lion, Dog, Horror, Cartoon, Keyboard, Flower) by Leo Burnett Cairo for Egypt Foods (CRISTAL + GRAND CRISTAL)
  • Viral Film: Cono is different (Lion, Dog, Horror, Cartoon, Keyboard, Flower) by Leo Burnett Cairo for Egypt Foods


INTEGRATED CRISTAL

  • Conception of the Idea: No Rights No Women by Leo Burnett Beirut for No Rights No Women (CRISTAL + GRAND CRISTAL), Cheyef Halak by Impact BBDO Beirut for LBCi
  • Variation of the Idea / Plurimedia Campaigns: Fake it All by Leo Burnett Beirut for the Brand Protection Group BPG


OUTDOOR

  • Auto / Motorbike / Transport: Gloves by Saatchi & Saatchi Dubai for Roads & Transport Authority
  • Ambient: (all product categories): See Potential by Y&R Dubai for AL NOOR TRAINING CENTRE FOR CHILDREN WITH SPECIAL NEEDS


PRINT

  • Food / Drink: Family Time Forever by Leo Burnett Dubai for McDonald’s
  • Auto / Motorbike / Transport: Rare by Y&R Dubai for Land Rover (CRISTAL + GRAND CRISTAL)


PRINT CRAFT

  • Copywriting: Rare by Y&R Dubai for Land Rover
  • Illustration: Find Music (Dig Deep, Excavator) by TBWA\RAAD Dubai for the Fridge


RADIO

  • Food / Drink: Seriously Not Serious Media (The First Billboard on the Radio, The First Print Ad on the Radio, The First Online Banner on the Radio) by Impact BBDO Dubai for Wrigley
  • Auto / Motorbike / Transport: The Phone Call by Impact BBDO Beirut for ETS. Kettaneh & Sons
  • Home / Clothing / Accessories: That Kind of White (Cloud, Bear, Teeth) by Leo Burnett Dubai for Procter & Gamble

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