Marketing & Communications Manager | Dubai
Assist in the creation of a strategic media relations plan, develop and place advertisements, monitor the effectiveness of media campaigns, and advise Foreign Investment Agency members on potential relationships with the press or the media.
Task
1. In collaboration with Marketing and Communications Director, create strategic media relations plan aligned with EDA strategic objectives.
2. Develop and place advertisements in key target media from start to finish:
a. Select media source (online, broadcast and print advertising),
b. Define major features of promotion campaign (length, content…),
c. Negotiate rates and place the buy.
3. Monitor the effectiveness of media campaign (audience figures, surveys) on ongoing basis.
4. Advise Foreign Investment Agency members on potential relationships with the press or the media.
Required Skills:
1.Demonstrated understanding of Dubai’s media landscape.
2.Contacts at major online, broadcast, and print publications an asset.
3.Creative thinker.
4.Superior interpersonal skills and leadership qualities.
5.Proactive and able to work with limited supervision.
6.English and Arabic fluent.
Previous Experience:
1.5-7 years full-time work experience.
a.Prior advertising/media buying experience, preferably for a flagship multinational company or a leading UAE corporation.
Education
Master’s degree in Journalism, Communications, Media Studies or equivalent.
Tags: Dubai, Marketing Jobs in Dubai, PR Jobs in Dubai
This entry was posted on Wednesday, September 17th, 2008 at 11:37 am and is filed under Marketing, Public Relations. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
