National Market Researcher | Jeddah, Saudi Arabia
The Role:
• Collect and analyze data on customer demographics, preferences, needs and buying habits to identify potential markets and factors affecting product demand.
• Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
• Seek and provide information to help companies determine their position in the marketplace.
• Measure the effectiveness of marketing, advertising and communication programs and strategies.
• Conduct research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, pollsters and other professionals.
• Gather data on competitors and analyze their prices, sales, method of marketing and distribution.
• Monitor industry statistics and follow trends in trade literature.
• Devise and evaluate methods and procedures for collecting data (such as surveys, opinion polls or questionnaires).
• Develop and implement procedures for identifying advertising needs.
Requirements:
• Bachelor’s Degree / Master’s in Business Administration/Marketing or equivalent.
• At least 6 years preferably relevant experience in the Cement industry.
• Knowledge in Product development.
• Excellent negotiation skills.
• Travel is essential for this position.
• Saudi Nationality ONLY.
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This entry was posted on Wednesday, January 27th, 2010 at 11:50 pm and is filed under Research. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
