Category Trade Marketing Manager | Dubai, UAE
The Category Trade marketing manager will be responsible for:
• Regular monitoring of trade marketing and distribution execution and ways of working to identify any opportunities for improvement and action plans to be devised, in line with company objectives.
• Providing information on competitors performance, visibility, facing/ display share & level of achievement of own trade marketing strategy
• Providing input, challenge, evaluation of in-store advertising materials, insulation ISF, Trade & consumer activity & promotion in order to maximise the awareness, standing and imagery of category in the priority trade channels within budget and on time.
• Developing marketing programmes, promotion which reflects trade merchandising policies and space management practices by channel and outlet type in order to achieve the highest in-store visibility by category vs. competitors.
• Monitoring & evaluating both trade and consumer promotions for the priority trade channels on time and within budget in order to maximize the return on investment and ensure adequate levels of trade and consumer participation.
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Tags: Dubai, Marketing Jobs in Dubai, Marketing Jobs in UAE
This entry was posted on Thursday, August 27th, 2009 at 4:20 pm and is filed under Marketing. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
