Such an impressive anti-smoking advertisment, it was done by Ogilvy & Mather in Peru, they actually collected 15,000 cigarettes butts, glued them to a panel, then released it to the public.
15,000 cigarettes butts for an anti-smoking outdoor advertisment
Author: Samer Marzouq
Digital Media Superhero, Online Marketing Pro, Mad-Men Fellow, Tech Junkie, Advertising Whiz, Chief-Blogging-Officer, Bilingual Copywriter, Amateur Photographer
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