The Role
On behalf of a major multinational specialized in the Entertainment industry, we are currently looking for an experienced Online Marketing Manager to be based in their Abu Dhabi office.
Reporting to the Managing Director, your main responsibilities will be:
1. Define and lead the online marketing strategy for the company
– Develop and execute innovative online campaigns for all channels (search engines, affiliate campaigns, banner advertising, viral campaigns)
– Analyze international markets and identify new online marketing opportunities and trends
– Cooperate and negotiate with international marketing partners
2. Coordinate, communicate & challenge all marketing actions with HQ marketing,
development, sales and business teams.
– Consult company’s subsidiaries in order to increase campaign performances
– Coordinate communication between live operation team and local subs
– Coordinate local promotions with the development team
3. Lead marketing controlling in order to optimize consumer acquisition, retention & brand affinity in all MENA territories.
– Identify and track relevant data to optimize campaigns
– Consult and challenge company’s subsidiaries and external partners with marketing performance results
4. Coordinate & define PR actions and campaigns with the company’s PR departments & external PR agencies.
5. Coordinate community actions with company’s community managers
RequirementsTo apply for this role you must be bilingual in Arabic/English, with at least 5 years experience in E-Commerce/Entertainment industry. You also have a prior experience as a product manager, and have a strong knowledge of the adequate existing marketing channels and the international market structure. You must possess excellent presentation and communication skills, being pro active and ambitious individual. |
About the Company
In November 2010, GCC specialist recruiter, iQ selection came together with global professional recruitment consultancy Morgan McKinley, under the name Morgan McKinley.
With 24 offices globally, Morgan McKinley connects specialist talent with leading employers across multiple industries and disciplines. We work very closely with international corporates, top investment banks and local SMEs to provide those looking for their next career move with the best job opportunities.
From our Dubai office, we provide specialist recruitment expertise spanning Financial Services & Finance; Sales, Marketing & Support; and Technical sectors throughout the GCC region, with dedicated consultants delivering focused sector and local knowledge. In addition, we are fully committed to promoting the government’s Emiratisation policy.
editor
This post was added by the Editor of jazarah! We present the latest in advertising, media, entertainment and mobile technology from around the web; creative ad campaigns, news and reviews, reports and insights, job openings, company directory and more!