Archive for the ‘Marketing’ Category

Twitter for old people: Tweet via Fax!

Meet 80 year-old grandma Daugherty Miller, could be the oldest tweep ever she tweets via fax machine, yes, fax machine, apparently there is a service to send emails through fax, take a look here! via
December 18th, 2009 | Marketing | Read More

I support Athletes with Special Needs, do you?

Here is an esteemed initiative by FMCG giant Procter & Gamble (P&G) to support athletes with Special Needs in the Arab world, for each purchase of their products P&G will donate money to the Special Olympics committee in the MENA region. You can also support by registering this page. Out...
December 17th, 2009 | Marketing | Read More

Best of the 2000s: Google Media Company of the Decade, Get a Mac for campaigns

Adweek Media has announced winners of the Best of the 2000s, Google and Apple are big winners and that’s why I like it below are some of the winners, to review the full list, click here! In the media category, Google is Media Company of the Decade, while its founders Larry Page & Sergey...
December 15th, 2009 | Marketing | Read More

LG Survey: Obama is Hero of 2009, parents too! and Superman beats Spiderman

LG has announced the outcomes of the LG Mobile’s 2009 Holiday Survey, which aimed to analyze people’s perception about Heroes, the survey targeted UAE, France, Spain, Brazil, Mexico, Australia, Hong Kong, Taiwan and South Korea, and managed to collect opinions of 10,737 people from these countries. With...
November 24th, 2009 | Marketing | Read More

Formula 1 fever hits the UAE

It’s Formula 1 time in the UAE, I guess with the clock is ticking on this year’s biggest event you can feel the excitement everywhere you go, the fever is present in ads and promotions, three of them got my attention, the first was taking place at the Mall of the Emirates, LG’s...
October 25th, 2009 | Marketing | Read More

The Panasonic 3D Experience at GITEX

After seeing this queue couple of times in front of the 3D theater at the Panasonic booth at GITEX 2009, I decided to go and experience the new 3D Home Theater system from Panasonic, it was pretty cool and amazing, I mean I would really love to have that thing in my house, so I guess from now on I have...
October 24th, 2009 | Marketing | Read More

Tahadi brings in-game advertising to the Middle East

About a year ago, OMD Digital introduced in-game advertising for the first time in the Middle East with the Saudi telco Mobily, opening the way for brands to reach their audience through games, well, it could be unfortunate for consumers who see advertising everywhere, but I guess when it’s done...
October 21st, 2009 | Marketing | Read More

Fictional character Don Draper tops Most Influential Men list, surpassing Obama!

Askmen.com has released its Most Influential Men list, and guess who is on the top of this list, Donald Draper the leading character of TV drama Mad Men, not the real actor Jon Hamm but that powerful creative director of Sterling Cooper ad agency. It’s a bit weird to see a fictional character from...
October 8th, 2009 | Marketing | Read More

Mercedes-Benz goes social in the Middle East

It’s good to see more brands in the Middle East adopting social media in their communications, here is a good example from my favorite car brand; Mercedes Benz! Their Middle Eastern facebook page was created couple of months ago and attracted more than 3,600 fans so far, good but I was expecting...
October 7th, 2009 | Marketing | Read More

Save Your Logo!

Such a smart idea, Save Your Logo is an innovative initiative that calls on brands around the globe that are represented by a plant or an animal in their logo to help in conserving that species, the initiative is supported by the Global Environmental Facility (GEF), the World Bank, the International...
October 4th, 2009 | Marketing | Read More