DavidonDemand.com – you tweet your request, and Dave will do it!

Featured, Stuff — By Samer Marzouq on January 8, 2011 at 12:00 pm

To demonstrate and create buzz around Leo Burnett’s leadership in real-time advertising, the agency decided to put the life of some guy in the hands of tweeps around the world, you tweet your request and he will do, no matter how ridiculous, even if it was getting a tattoo of twitter’s Fail Whale! According to the agency, the campaign generated more than 100 million international media impressions, and more than 3.5 million twitter mentions, have a look here.

Advertising Agency: Leo Burnett, Chicago, USA
Creative Directors: Ryan Wagman, Nuno Ferreira
Copywriter: Hallvard Fjeldbraaten
Art Directors: Morten Halvorsen, Pablo Jimenez, Sungkwon Ha
Production Company: Tool, Chicago
Film Director: Jason Zada
Production Company Producers: Brian Latt, Matt Bonin, Dustin Callif
Agency Producers: Rob Tripas, Peter Guarino
Designers: Justin Gillman, Gigia Tondelli
Project Manager: Brian Liedtke
Director of Digital Delivery: Brian Barthelt
Software Engineering Manager: Michael Dekoekkoek
Web Engineers: Jeff Omiecinski, Jason Conny
Creative Technologists: Alex Swiderski, Kevin McGlone
Senior QA Analyst: Valeriy Gulyayev
Software Engineer: Rahul Syamlal
Editorial Company: Optimus
Editor: Randy Palmer
Broadcast Partner: Justin.tv
Portable Uplink Solution: Live U