Advertising Account Manager | Doha

Advertising — By Samer Marzouq on March 8, 2009 at 4:55 pm

Objective: Responsible for day-to-day coordination of agency activities and client contact on one or more accounts. Builds strong/lasting relationships with clients, based on progress in achieving the client’s marketing objectives with efficiency which results in profit for the agency. In this role, the Account Manager insures that the agency provides:
• Sound and responsible marketing counseling and planning
• Proper and innovative execution of work in all areas
• A consistently superior product

Essential Duties and Responsibilities:
• Develops in-depth expertise in client’s business and markets.
• Builds rapport and credibility with client, based on trust and expert counsel.
• Organizes/spearheads client presentations.
• Provides leadership within the agency on behalf of the client and prepares all work requests.
• Develops workable budgets, work plans and realistic timetables.
• Stays alert for opportunities to grow client business and billings.
• Keeps Account Director informed of/involved with client activities and opportunities.
• Guides day-to-day development of advertising activities within approved plans. Ensures that progressive stages are approved with adequate time to meet schedules.
• Collaborates with Account Director on preparation of marketing recommendations, strategies and actions for the client.
• Submits ideas and cost estimates to client(s) for approval.
• Monitors all budget, research and production activity on assigned accounts and communicates status of each project to appropriate agency and client personnel.
• Maintains communications with appropriate agency and client personnel to ensure positive workflow.
• Reviews and approves client billings.
• Uses market research information to evaluate, adjust and redirect campaign.
• Generates leads and new revenue streams.

Qualifications: Undergraduate degree and 4+ years of work experience in client service, preferably in an agency environment. Arabic proficiency is not necessary although would be considered an asset. Experience working for an international, multi cultural agency also an asset.

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