Digital Media Specialist | Al Ahram Beverages Company Cairo, Egypt
Media — By Samer Marzouq on January 10, 2010 at 8:11 pm• Monitor traffic trends on all ABC websites and improve traffic to these websites
• Recommend websites to advertise with and recommend creative way to be visible digitally
• Maintain CRM software; Approve leads, Send out campaigns, Follow up with the different developers of websites, Receive and action all responses received from consumers, either through one of the websites or through a campaign response, Manage consumer database, Manage all integrations between the CRM system and any other digital platform that is used
• Update all existing websites with content development, product updates, events update, etc… This will be done with brand management teams
• Develop new tools that become available within the digital platform
• Support the brand team while running any digital activations
• Gather all the happenings around town to update brand websites
• Work with sales team to receive regular update on all activities organized by the different customers, eventually set up a system where by customers can contact the candidate directly to inform them of ongoing activities.
• Work with Drinkies Activation Manager to manage the link between the online store and Drinkies operation
Skills
- Strong team management skills
- Solid knowledge of digital; media with all it’s possibilities
- Vision
- Ability to manage different suppliers
- Understating of brand strategies
- Knowledge and preferably experience of Digital media
- Ability to manage sales team in order to receive updates ob customer events
Education
- Degree in marketing, business administration, economics or commerce from a reputable school


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