Marketing Director | Alghanim Industries Kuwait
Marketing — By Samer Marzouq on January 12, 2010 at 7:01 pmKey Accountabilities
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Manage the marketing and CRM function of the automotive group
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Develop and implement the marketing strategy and plan
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Develop the marketing calendar including all brand building and tactical activities
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Roll out the CRM roadmap to maximise customer acquisition and retention
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Conduct market, consumer, and competitive analysis
* Manage the relationship with the advertising agency to ensure cost effective and timely implementation of quality advertising campaigns
Skills, Knowledge and Experience required
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Bachelor’s degree in Business Administration or similar field from a well recognized university. MBA is an advantage
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At least five years in marketing director role within professional services environment. Automotive experience is a plus
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Proven track record in developing and administering a marketing program
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Marketing management and strategic planning experience
* Strong leadership, analytical, and interpersonal skills


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