Marketing Manager | Al Suwaidi Holding Company Dammam, Saudi Arabia
Marketing — By Samer Marzouq on July 19, 2009 at 6:34 pmNeed & Purpose of the Job -:
To create and develop a strong customer base for SSC business portfolio, conduct competitive intelligence, promote SSC services and ensure effectiveness of the Marketing function deliverables.
Duties-:
· Conduct Customer and Market Research of the Existing Business
· Identify Market Segments.
· Analyze Business Environment and Industry Trends
· Analyze Competing Organizations
· Evaluate Existing Services
· Assess internal capabilities
· Evaluate & Prioritize Opportunities (Existing Business)
· Define offering and value proposition
· Develop Revenue / Sales forecast
· Develop & Manage Operational partner relationships
· Establish Customer Management Measures
· Establish Marketing Budgets
· Develop and Manage Events and Promotion
· Track Customer Management Measures
· Generate Leads (Pre-sales)



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