Senior Brand Executive | Kuwait
• Develop and execute the Brand Support activities.
• Ensure that the brand image is aligned with/embeds the Group’s strategy (including vision and mission) and core values at all times.
• Brief & coordinate with ad agencies to develop campaign concepts & material, collateral material, stand designs, signage, POS, etc.
• Handles gathering of market intelligence for various listed and unlisted sources and created a database of market intelligence. Inform top managements of any important intelligence
• Coordinates the conduct of market researches
• Preparation of SWOT analysis.
• Lead effort to track marketing performance, gather consumer insight and
• Develops, manages and tracks marketing budgets, timelines and processes from inception to execution.
• Analyzes Customer & Financial Data
• Assist business sectors in planning & developing marketing campaigns and ensure they are aligned with the overall Group brand.
• Assisting marketing management with communication plans, advertising techniques & multimedia applications.
• Provide extensive media monitoring and analysis based on marketplace activities.
Skills
• Excellent communication
• Team work
• Time Management
• Presentations skills
• Analytical skills
• PC Literacy
• Relevant work experience
• Ability to grasp issues, solve problems and generate and exchange ideas
• Excellent English and Arabic writing skills
• Strong analytical skills for customer insight and to measure ROI.
• Proven ability to work against tight deadlines
• Possess strong network within the media & advertising industry on a local & regional scale
Tags: Kuwait, Marketing Jobs in Kuwait
This entry was posted on Monday, July 14th, 2008 at 11:12 am and is filed under Marketing. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
