Social Media Marketing Conference

PR Account Executive | Sareem Dubai, UAE

PR — By Samer Marzouq on July 16, 2009 at 1:43 pm

Key responsibilities & Accountabilities:
- Understand media relations and possess a solid network of contacts and a proven record of placing stories.
- Liaising on a daily basis with clients and the media, often via telephone and email.
- Relationship building and networking with colleagues, clients and the media.
- Working with core team members to develop PR/Marketing Plans.
- Working as part of an account team to develop client proposals and implement the PR activity.
- Preparing regular client reports and attending client meetings.
- Researching, writing and distributing press releases to targeted media.
- Promoting news stories and features to the media, known as ‘selling in’
- Event management, including press conferences and promotional events.
- Attending and promoting client events to the media.
- Monitoring the media, including newspapers, magazines, journals, broadcasts, newswires and blogs, for opportunities for clients.
-Proven track record in marketing disciplines.
- Ensure the timely and successful completion of projects.
- Undertaking research for new business proposals and presenting to potential new clients.
- Expected end result – Smooth running of client portfolio and good relations with the client and media alike.

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