PR Manager | IIR Middle East Dubai, UAE

Job Purpose:
•To develop and maintain a database of press and other media contacts for both local and international media (including Arabic media)
•To write and distribute regular press releases and/or features relating to the portfolio of products.
•To invite media to events, organize press launches and manage press activities on site at events
•To act as the single point of contact for all incoming media requests for the group
•To work with third party PR agencies if used, and be the liaison point between Cityscape and any such third party agencies
•To research and develop opportunities for increased press coverage in different media (print, online, radio, TV) above and beyond current press contacts
•To write and produce personalized news stories to newspapers and trade magazines with the aim of promoting Cityscape products though association
•Identify and work with key professionals/institutions and companies to produce these articles
•Handle all onsite media centre set up and management during events, outsourcing and recruiting temporary staff where applicable
•Produce the group e-newsletter and associated online content, including editorial / moderator duties within online communities / social media
•To provide daily updates of news to Cityscape websites
•Implement regional and international exposure of Cityscape products through interviews with IIR staff, companies and conference speakers.

Key Performance Indicators:
•On time and efficient articles as per the event drop schedules
•Column inches in external magazines and newspapers
•Increase of traffic, readers, click-through rates of the relevant products
•Increase exposure of Cityscape products
•Increased number of press attending events
•Increased number of pre- and post-show reports in third party media
•Increased number of online articles

Main Tasks & Responsibilities
The job is to become our own internal PR, to promote the brand as a source of Real Estate information in the markets we operate in. It is also to give a different edge on how our articles and products are received in the market and to increase awareness and exposure of our products in the market. Cityscape should be seen as an information hub for the media, we should be a regular commentator, initiator and source for the media.

Special skills/attributes required for the job
Essential:
•Excellent written and verbal communication skills in English
•Computer literate and proficient in the use of Microsoft Word and Excel
•Attention to detail
•Numerate
•Be able to work alone and under pressure when needed to

Desirable:
•Trained journalist or PR writer
•Real Estate background
•Arabic speaker/writer

Minimum Education level required:
•Educated to degree level or equivalent in relevant subject

Work Experience
Essential:
•Minimum 2 years working in a PR environment, ideally on exhibitions, ideally at manager level
•Previous experience of dead-line critical role (e.g. journalist/PR manager)

Desirable:
•Related industry/event knowledge
•Experience of the Real Estate market

Apply Now!