Dubai School of Government Report Outlines Shifting Role of Social Media in Arab World. Dubai-UAE: 08 June, 2011 – The number of Facebook users in the Arab world reached 27.7 million by the end of Q1 2011, an increase of 30 per cent since the beginning of the year, according to the second Arab...

The peak average advertising rates of Free-to-Air satellite News and Current Affairs channels in the Arab World reaches $5,419 for a 30-second advertisement aired between 21:00 – 22:00 KSA. Arab Advisors Group’s analysis of advertising rates across 38 Free-to-Air ‘FTA’ satellite...

Media Republic, the mass media and marketing specialists, today announced the results of an online survey conducted on www.Cairo360.com, their multi-award-winning website, which showed that 66% of Egyptian social media users living in Cairo prefer to use Twitter for updates on the latest news on Egypt...

Facebook’s meteoric rise is set to continue unabated, concludes a report out this week from award winning top 10 independent research agency Conquest into the social media habits of 16-24 year olds. It shows that despite YouTube snapping at its heels, the Facebook monolith is fast becoming the principal...

Movies and news content top the list of program genre watched by TV viewers in Saudi Arabia. A new Arab Advisors’ survey of Saudi Arabia’s Internet users’ media consumption habits covered details on the media consumption patterns in the Kingdom. The survey revealed that 61.6% of TV...

The ongoing civil unrest in Egypt has had a profound effect on the TV viewership patterns, not just locally in Egypt, but across the Arab world. According to the latest findings from Mindsight’s (the research arm of Mindshare & MediaCom) continuous TV measurement survey, ‘Mashhad’,...

According to the inaugural Arab Social Media Report (ASMR), social networking platforms such as Facebook and Twitter will continue to play a critical role in organizing social and civil movements in the Arab world, especially among the youth. A team of researchers at the Governance and Innovation Program...

The history of terrestrial TV channels in the Arab World goes back to the early 1960s. Until the booming era of free to air satellite TV, terrestrial TV was the main source of entertainment and information for people in the Arab World. Local terrestrial TV stations are still alive in the region, but...

A fifth of consumers (19%) are now playing social games online, according to a new report by Econsultancy which looks in detail at a sector now worth close to a billion dollars. The 38-page Social Gaming Smart Pack is a guide to understanding the current industry landscape and where the sector is heading,...

Waiting for word from a loved one on the road? Don’t sit by the phone. These days, chances are they’ll keep in touch through social media, according to a survey released by Sheraton Hotels & Resorts, home of “Link@Sheraton experienced with Microsoft.” More than 60% of respondents in the...