Dubai-UAE: 14 April, 2011 - XperiaTM PLAY, Sony Ericsson’s latest phone in its XperiaTM range of Android-based smartphones and the first PlayStation-certified device, is a true game-changer. With functionalities that even the most serious power users would be delighted to toy with, XperiaTM PLAY offers...

Visually Brilliant Android Smart Touch Phone Adds Vivid Colour to Life. Dubai-UAE: 06 April, 2011 – Sony Ericsson today announced the Middle East launch of the new Xperia arc, the first of a new generation of Android 2.3 smartphones that incorporates cutting-edge Sony technology and offers an exceptional...

Sony Ericsson, one of the major mobile phone manufacturers in the world, announced its absolute belief and confidence in the Egyptian market assuring the continuation of the company’s focus and marketing activities in Egypt, one of the biggest markets in the region. Sony Ericsson asserts its ongoing...

Sony Ericsson has announced the game changing Xperia Play, the latest phone in its Xperia range of Android based smartphones. Xperia Play delivers the smartphone functionality that the most serious power users could need, teamed with the immersive gaming experience that any gamer in the Middle East would...

Sony Ericsson has unveiled the Xperia neo and Xperia pro, the newest additions to the new generation of Xperia smartphones. Closely following the launch of the Xperia arc smartphone earlier this year, the two latest smartphones to be launched in the Middle East also feature cutting edge technology from...

Sony Ericsson Middle East has partnered with a group of budding media professionals from SAE Institute, the world’s largest creative media educator, in a competition to capture the essence of life in the Middle East in HD video on Sony Ericsson’s Vivaz Pro. Students from SAE Institute’s...

Sony Ericsson today unveils the new Xperia arc smartphone with cutting edge Sony technology and an exceptional multimedia experience on the latest version of the Android platform – 2.3. Xperia arc is the first of a new generation of Xperia smartphones to be announced in 2011. Ruediger Odenbach,...

The Xperia™ range brings consumers the best communication and entertainment experiences, delivered in a collection of smartphones that give consumers choice in size and style. The Xperia™ range offers best in class entertainment on top of smartphone fundamentals such as apps, maps, email and fast...

Sony Ericsson changes the face of mobile communication technology with the launch of the new Sony Ericsson Vivaz, transforming the future of communication into a reality. With a pioneering design and cutting-edge technology, Sony Ericsson Vivaz takes the lead in communication innovation, capturing life...