Area Sales Managers | Jeddah, Saudi Arabia

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Job Description

Reports to the General Manager

THE COMPANY:

A leading distribution and retail company in the fabrics industry serving its customers with 20 retail stores spread around the Kingdom of Saudi Arabia as well as other showrooms in UAE, Kuwait, Lebanon, Yemen and Oman. With more than 550 employees, the company procures, manages and sells fabrics for furniture upholstery, curtains and accessories to a large portfolio of customers (galleries, interior decorators, individuals, large real estate projects, large furniture factories

Brief Job description:

SCOPE OF WORK:

The Area Manager is responsible for supervising and coaching the sales team and controlling the sales activities in his area by properly managing the allocated budget and ensuring the achievement of the sales forecast and targets. Responsible for personally handling some key accounts in his area, as assigned by the sales manager, and recommends distribution of other key accounts among branch managers and some accounts merchandisers. Is responsible for ensuring the proper implementation of the sales and customers service policies adopted by the company. Ensure that accurate and up to date customer information is gathered is maintained. Ensure regular monitoring of competition in his area.

The area manager reports directly to the Country Sales Manager.

MAIN TASKS:

The main tasks and duties (limited to his area) of the Area Manager are:

– Set area budgets and targets in cooperation with branch managers, and starting from customers needs’ analysis, and present them to Sales Manager
– Ensure achievement of sales target and report execution on a weekly basis, for both trade and retail channels
– Expand and develop within the area
– Manage sales team and Branch Managers
. Allocate areas to sales executives in coordination with management
. Recruit and train sales staff
. Ensure that the sales and customer services policies adopted by the company are strictly implemented.
. Conduct weekly meetings with sales team (outdoor and indoor)

– Customer-related activities
. Manage public relations within the area
. Conduct daily visits to all branches
. Ensure that accurate and up-to-date information about customers is regularly gathered and properly stored in the customers data-base
. Conduct regular analysis of his area customers portfolio, recommend an appropriate segmentation and monitor customers movement between segments according to segments attributes
. Pro-actively manage the key accounts assigned to him by the Sales Manager, and oversee the management of other key accounts assigned to branch managers and / or accounts merchandisers in his region
. Oversee the distribution of catalogues to trade customers: Review and approve the suggested customers distribution list per catalogue type (product category and fabric type), to optimize meters sold per catalogue, and to shifting the customer towards slightly higher price products. Ensure timely distribution of catalogues.

– Market intelligence
. Stay aware of competitors position, offers and terms of sales, including pricing, discounts granted, credits facilities and terms, delivery terms, promotions, returns conditions, etc., and channel information to regional sales analysts
. Identify main competitors key clients
. Informed of competitors’ catalogues and products offered and conduct visits to competitors’ showrooms to check for changes and improvements
. Work towards ensuring that the knowledge of customers’ share of purchases from the company is gradually built

Skills

DAILY & WEEKLY TASKS:

– Daily Tasks:
. Visit branches in order to know their daily needs and problems faced with customers
. Follow up on sales within his region
. Follow up on orders of Key Accounts in his region
. Manage public relations within his area

– Weekly Tasks:
. Conduct meetings with sales teams (Indoor & Outdoor)
. Follow up on sales target achievement and report executions to sales management

PROFILE, KNOWLEDGE, SKILLS, AND EXPERIENCE REQUIREMENTS

• Male, around 30 – 40 years
• University degree ( preferably in Business or Marketing)
• 6-7 years experience in Sales, with 2-4 years as Area Manager
• Experience with companies operating in durable goods distribution is a prerequisite (Home furnishings is a plus)
• Previous experience in KSA is a plus
• Proven ability to lead people, Good communication skills
• Multi cultural – Tolerant to various cultures and races
• Computer skills: MS office. English and Arabic are a must
• Base location: KSA

Education

preferably in Business or Marketing

Apply Now!

Author Bio

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