AXA brings print ads to life
Such an amazing implementation for Augmented Reality, AXA is an insurance company that pioneered iPhone apps area among its competitors with an app that gives people some basics when they have car accidents, the awesome part is how they launched it, watch how this print ad becomes a video clip with an iPhone!
Advertising Agency: Duval Guillaume Antwerp / Modem, Belgium
Account director: Dimitri Mundorff
Account Manager: Julie Van Hoecke, Floris Adriaenssens
CD: Geoffrey Hantson, Lansen Walraet
AD: Kristoff De Prins
Copy: Philippe Blondé
Agency producer: Marc Van Buggenhout
Prod Comp: TRS
Director: Felix&Paul
Producer: Mitchel Elsen
Line Producer: Sach Baylin-Stern
DOP: Van Royko
3D modeling: Jean-François Gauthier, Lorien Routhier
3D animation: Gregory Bone, Jonathan Pepin-Gangné
Painting: Augustin Togas
Audio: Raygun
