Dubai, UAE, 27 November 2012 – Canon announces a new firmware upgrade for the EOS 5D Mark III which adds enhanced features that improve both video workflow efficiency and still shooting. The new firmware enables HDMI output functionality, ideal for professional videographers, as well as improved AF performance for photographers shooting with telephoto lenses.
Following feedback from cinema and TV production professionals, the new firmware includes ‘clean’ HDMI output, enhancing overall video editing and monitoring procedures.
Videographers will be able to output high-definition uncompressed video data (YCbCr 4:2:2, 8 bit) without any embedded icons or symbols, from the EOS 5D Mark III to an external recorder using the camera’s HDMI terminal. The new functionality will enable easier editing of data with minimal image degradation for greater on-site workflow efficiency during production, as well as the option to record to the internal memory card at the same time.
The enhanced features also include outputting of time code over HDMI to an external recorder, as well as the ability to synchronise start and stop of video capture with the start and stop of recording to an external device. The new firmware also enables real-time output to external monitors, ideally suited for on-set monitoring by the wider production team.
The new firmware also adds improved AF performance when capturing still images, opening up more advanced shooting possibilities for photographers. When using a lens and extender, resulting in a maximum f/8 aperture, the new firmware enables the camera to utilise the EOS 5D Mark III’s central dual cross-type focal points, currently only available up to an f/5.6 aperture. The new capabilities allow sports and nature photographers to use AF when getting closer to distant subjects, achieving precision detail when using telephoto lenses.
The free firmware will be available from April 2013 from http://software.canon-europe.com/
About Canon Middle East
Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East and North Africa and is based in Dubai, UAE.
Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon’s tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.
Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers’ creative needs. From amateur photographers to professional print companies, Canon enables each customer to realize their own passion for image.
Canon believes that considering the interests of society and the environment is an integral part of good business practice. This is embodied in its corporate philosophy Kyosei – ‘To live and work together for the common good’.
Further information about Canon Middle East is available at: www.canon-me.com
Samer Marzouq
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