This is a cute project by Kia to promote their Picanto, it’s a bit girly but I think it fits majority of the car’s audience, the project was built on a teaser/revealer scheme, the revealer, below, received more than 3.8 million views on Youtube since June 23rd, it’s a cool one, worths sharing.
To promote the Contagion movie, Warner Bros. Pictures teamed up with microbiologists and immunologists to create a bacteria message board in Canada, two large Petri dishes were inoculated with live bacteria including penicillin, mold and pigmented bacteria, the dishes were installed in an abandoned store-front window, and overnight the boards revealed the true Contagion, really awesome,I love it! Contagion is [...]
Meet Matthew Epstein, a product marketer and digital strategist that Google should hire! This guy is pitching Google to hire him using a viral video on Youtube, I think it’s a good idea, reminded me with that creative copywriter who get couple of job offers from top agencies using Google AdWords and paid only $6, however Matthew invested $3,000 in [...]
I love thuis video by Whirled, I’m not really a smoker, well I do smoke but I don’t inhale so I’m not really a smoker, and this video made me love smoking even more! This video will have one of two results. This repetitious, perfunctory and seemingly pointless act of inhaling smoke may turn you off to smoking cigarettes. Or, [...]
Such a big project needs a big start like legend Roger Federer, Gillette created and then shaved a giant image of Federer in a field in London. The 2,800 square meter environmentally friendly image was created using 100% biodegradable green specialist grass paint. A 1,000 litres of biodegradable and non-toxic foam was then used to lubricate the high precision shave. [...]
What do you do if your car breaks down if you’re on your way to take your pregnant wife to the hospital? Specially if two forumla 1 champions offered you a ride? Decisions, a commercial by Mercedes Benz featuring Michael Schumacher and Nico Rosberg!
What a cool stunt by McDonald’s, I’m lovin it! In just 5 hours random people dug the ice to get the coins that can buy them a drink from McDonald’s to cool down during the summer! McDonald’s Canada and Cossette in Vancouver have brought to life one of the first interactive ice sculptures this summer on behalf of McDonald’s Restaurants [...]
This is a cool video, I guess it was meant to go viral but the views on Youtube isn’t that high, but the content itself is so cool! This campaign was created bu DDB Bucharest in Romania and Xplain in Athens, Greece. The Lipton Ice Tea HAHA virus is ready to infect people who want to have fun, get refreshed [...]
This is a very cool idea and implementation, not sure how practical it is though, but to communicate the ability of Philips light to attract insects the agency came up with this direct mail, good job! Advertising Agency: Bovil DDB, Eindhoven, The Netherlands Creative Director: Shaun Northrop Art Director: Jeroen Manders Copywriter: Levi Sars Additional credits:: Linda Dortmans
This video will take in a journey into the fashion scene in East London over the past 100 years, between September 13th, 1911 and Septermber 13th, 2011, the viral video got more than 2.2 million views on Youtube in less than 3 weeks, I like it! The video, which was created by the Viral Factory, marks the 100th anniversary of [...]
