du offers customers 10 times data as part of its exciting Smartphone Festival

Customers purchasing a smartphone from du and activating the smartphone offer can now enjoy 10GB data

Dubai, UAE, 11 June 2013: In line with its mission to ensure optimum customer satisfaction, du launched the 10 times data offer as part of its Smartphone Festival.

Now, customers purchasing a smartphone from du and activating the smartphone offer can enjoy 10GB of data per month for the next 12 months for a minimum spend of AED 250 per month – 10 times more than du’s standard 1GB offer!

In addition, existing customers on the smartphone offer will be automatically upgraded and will also be able to enjoy 10GB instead of 1GB for the remaining period of 12 months.

During du’s Smartphone Festival both existing and new du customers can choose from a wide range of remarkable offers starting from a free device with a data bundle or incredible discounts on select smartphones.

“du’s 10 times data offer is, without a doubt, one of the most competitive offers that we have launched this year,” said Fahad Al Hassawi, Chief Commercial Officer, du. “We know that our customers want more than just the latest smartphone devices at appealing prices – they are also looking for the best data packages available to the market. This unrivalled data plan brings added value to du’s array of offerings and further solidifies its position as the fastest-growing telecommunications company in the UAE.”

Thanks to its 10 times data offer, customers subscribing to du’s Elite Super 250 or Emirati 250 Plans will automatically enjoy the benefits of the 10GB free data, adding even more value to the bonus-packed Plans! With an Elite Super 250 or Emirati 250 Plan, customers enjoy free national and international minutes and SMS, and now, when purchasing a new smartphone during the Smartphone Festival, they can enjoy a phenomenal 10GB of data.

du’s 10 times data – available at du Shops, du’s retail partners and at shop.du.ae– is a limited time offer.

About du
We opened for business in 2006. We offer mobile and fixed telephony, broadband connectivity and IPTV services to individuals, homes and businesses. We also provide carrier services for businesses and satellite up/downlink services for TV broadcasters.
As a rapidly-growing enterprise, we have a team of experts working to enhance and expand our bouquet of service offerings. Our people come from over 60 countries – we mirror the rich cultural diversity of our nation, while being able to serve our customers in a variety of languages.

Over 50% of our senior management team and customer-facing employees are UAE nationals, and we remain committed to providing fulfilling opportunities for quality talent in a cosmopolitan working environment.

By the end of 2012, more than 6.45 million people and over 50,000 businesses have chosen to use our services. In a survey conducted by ARC Chart, we were named the Best Mobile Broadband Network 2012 in the Middle East and Africa region. We also ranked first in MENA’s Standard & Poor/Hawkamah Environmental, Social and Corporate Governance Index in 2011.

du is 39.5 percent owned by Emirates Investment Authority, 20.081 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining stake by public shareholders. du is listed on the Dubai Financial Market (DFM) and trades under the name ‘du’.