E-Communication Officer | Saraya Holdings Amman
Job Description
· Determine the working scope for the e-marketing
· Formulate & update the e-marketing framework, procedures & guidelines
· Analyze available data & make use of historical information before embarking on full planning
· Formulate initial Saraya E-Marketing Strategies & objectives
· Develop plans to help Saraya take advantage of the marketing & sales opportunities available through the internet
· Coordinate with all other marketing functions like research, CRM, sales to gather & analyze data through Saraya Portals that are useful for critical decision making
· Create each E-marketing initiative/program activity list & tasks schedule & advise on budget
· Conduct SWOT analysis for Saraya portals & that of competitors & recommend improvements that will increase Saraya business
· Integrate & align e-marketing activities with those of other marketing divisions & corporate objectives
· Lead the external service providers (agencies, Web developers, etc.) to ensure delivery in time, on budget & with quality.
· Properly deploy Marketing Metrics to efficiency allocate resources to the most rewarding programs (business out come based results)
· Work with the Web producer to develop website pages that enhance user experiences & increase visitors & lead generations efforts
· Develop & deliver regularly scheduled written/oral reports on both qualitative & quantitative aspects of program transactional quality, data trends, key challenges
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