Group Product Manager | Armanious Group Cairo, Egypt
Marketing — By Samer Marzouq on September 30, 2009 at 8:51 pm•Coordinates all marketing activities related to one specified brand group (OTCs) :
oDevelops & monitor a marketing plan that enhances achieving realistic targets and objectives over the short and long terms.
oPrepares consumer price proposals, market research proposals and product/mix proposals
oImplements market researches focusing on consumers and markets,
oProposes and presents ATL/BTL activities related to the group of brands, etc.
•Provides coaching, support & direction to Product managers, Product specialists, Assistant Product Managers to ensure optimal performance
•Supports & executes projects delegated by Marketing Manager.
•Follow up the implementation of the tactical plan for a group of products to be in line with strategic product objectives.
•Communicates effectively with all functions within the organization to ensure achievement of overall company and product objectives.
•Develops and maintains strong working relationships with key customers to support current and future product objectives.
•Develops and continuously updates knowledge of product and market.
•Monitors and controls product performance & expenses and adjusts plans accordingly.
•Supports & coaches direct report for the development & follow-up of the cyclic plan of actions to OTC brands.
•Participates effectively in major events (stand alone meetings, workshops, symposia & congresses).
•Works in a team-based environment to assess changing market dynamics, competitive activity and product lifecycle in refining strategies and implementing tactics to maximize sales, market share and profitability for assigned product.
•Applies and builds upon marketing principles to understand and guide the direction of the company product.
•Develops creative and suitable packaging and promotional materials through coordinating with graphic designers.
•Supports the HR for the assessment and recruitment of new Product Managers.
Skills
•Ability to lead, coach & develop people
•Attention to Details.
•Excellent analytical skills and ability to prepare statistics.
•Excellent interpersonal and communication skills.
•Ability to work under stress.
•Self-motivated, hardworking, and fast learner.
•7+years of experience in the marketing field, preferably FMCG experience.
•3+ years of experience in the same position.
•MBA is a plus



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