Marketing Communication & PR Executive | Manama, Bahrain
Marketing, PR — By Samer Marzouq on August 9, 2009 at 1:49 pmKey Goals:
• Ensuring strong communication strategies across all markets for launching new services/products while maintaining the Company’s brand identity.
• Ensuring the Company’s coherent communication across all mediums (website, media, PR activities, sponsorships…etc)
Responsibilities:
1 – Managerial: Basic Project Management skills
2- Operational:
• Monitor communication plan for the launch of new services/products across various markets
• Supervise & maintain updated information on all communication supports: IVR, Website, Pricing brochures, etc.
• Coordinate with advertising agencies for all communication materials, reprints, ATL, BTL
• Assist in selection of medium based on internal studies (targeted audience, geographical zones)
• To assist in developing the Company’s press, campaigns and public affairs activities
• Help organize the Company’s PR events, participation in fairs, exhibitions…etc
• Set coherent policy for internal & external communication (stationary, templates, signatures…etc)
• Keep the corporate the Company’s website coherent & updated as regards to various operations & events
Current tasks / projects:
• Assist in preparing Global Agency selection process & documents (RFQ, RFP)
• Assist in building the Company’s brand identity document
• Assess & correct the Company’s VIG book
• Assist in evaluating the Company’s website status & propose new updates
• Support PR agency in maintaining a coherent PR strategy across the GCC region
• Assess & recommend appropriate media insertions for a proper GCC media coverage
• Update corporate website according to various activities (corporate & operations)
• Harmonize proper web content input from various operations
• Proofread various content provided by the agency (web, press…etc)
• Harmonize internal communication (stationary, templates….etc)
• Assist operations to select advertizing agency
• Assist operations in processing creative briefs
• Assist various operations in harmonizing their communication plans
• Assist operations in proofreading various printed material & BTL supports
• Assess various quotations & compare prices
• Archive all Company & Operations layouts & artworks
Skills
• Tri-lingual English, Arabic, French
• Good team player
• Meticulous and precise at work
Required Qualifications & Experience:<
• Diploma: B.A. in Marketing, Communication, Advertising
• Experience: 2 to 4 years in advertising, branding, PR, external communication. Previous work in advertising agencies is a plus as well as knowledge of telecom products.
• Skills: Tri-lingual, PowerPoint, Strong negotiation skills, Knowledge in Media, Knowledge in advertising agencies in Lebanon
• IVR
• Web
Salary scale:
Depending on experience.
Education
Diploma: B.A. in Marketing, Communication, Advertising


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