Asst. Manager Online Resources | UAE Exchange Abu Dhabi
Reporting to the head of Corporate Communications, this function would be responsible for optimisation of the online resources of the company, which includes various digital marketing activities. Complete the roll out of new websites and keep updated at all times. Ensure Search Engine Optimisation (SEO) is at the highest level. Liaise with external web agency/ in-house web team and build an excellent working relationship. Write articles for the web, have an excellent eye for detail and a creative mind. Provide analysis and suggest recommendations on future activity. Liaise on a regular basis with other departments on projects, objectives, timescales, and provide digital support.
An experienced Digital Marketing specialist who is aiming to make the next career move. Excellent copywriting and editing skills and with sound understanding of the web and IT technologies. Someone who is creative, have an eye for detail, and a self starter. The ability to communicate at all levels, have a flexible approach and the ability to work as part of a team. Should have good people- management skills. Should be a minimum graduate with at least 3 years experience handling a similar function. Post Graduation and experience in the financial sector would be advantageous.
1.Managing SEO performance of all Group web sites
2.Developing, managing and monitoring online advertising campaigns (specifically Google ad-words campaigns).
3.Liaising with IT, and external web design agencies to develop, design and content- manage web sites and intranets in line with brand guidelines and corporate requirements.
4.Monitoring and reporting of search engine rankings and web site hits/downloads.
5.Identifying initiatives to improve web site usability, search engine performance and data capture; and working with colleagues to develop and implement new web strategies.
6.Developing corporate data sheets/e-mail campaigns/ presentations/PDF flyers/adverts to meet internal requirements. Thorough understanding and experience of SEO management.
7.Demonstrable experience in planning, managing and evaluating online advertising campaigns .
8.Experience of managing external web design agencies.
9.Solid technical understating of web design and structure.
10.Experience of interpreting, maintaining and developing corporate brand guidelines.
11.Ability to prioritise workload and meet tight deadlines. Exposure to the sales cycle, particularly using web sites to generate and track leads. Client side online marketing experience - preferably services marketing (ideally financial services).
Experience 2 - 5 years
Education Basic - Bachelor of Arts
Tags: Dubai, Marketing Jobs in Dubai, Online Jobs in Dubai
This entry was posted on Wednesday, August 6th, 2008 at 10:31 am and is filed under Marketing. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
