Marketing Officer | Arab Bank Amman, Jordan
Accountable for:
· Assist in preparing plans, executing and following up on the implementation of the Bank’s marketing programs as directed, in line with the Bank’s strategy and product initiatives.
· Requesting and following up on market research needs as requested (business and country), to be performed by Market Research team.
· Implementing and monitoring the Policies and Procedures, standards and guidelines of Marketing while adhering to Branding standards and strategy.
· Properly manage the workflow the of assigned areas (such as countries & products), meeting deadlines while taking priorities and the department’s workflow as a whole.
· Monitoring and enforcing SLA’s (internal and external) and coordinating evaluations as needed.
· Act as Account Manager / sole point of contact for countries assigned between the Bank and the Agency (such as brochures, posters, ads, events, branch needs) in coordination with External Communication.
Key Roles:
· Prepare comprehensive, accurate and precise briefs for all the marketing and promotions plans / tactics required for countries / products / campaigns assigned.
· Manage initiatives from the beginning (formulation) to end (execution).
· Assist in preparing annual calendar of initiatives (campaigns and research) and related budgets.
· Coordinate with external agencies the day-to-day production of material.
· Review & check English / Arabic copy for all marketing material in coordination with Corporate Communication.
· Coordinate with respective Product Managers at RBG & Marketing Officers in the areas.
· Handle all logistics relating to the development and distribution of the material on a timely basis to the distribution network as advised by the Assistant Marketing Manager.
· Evaluate cost estimates and media plans from agencies / suppliers against rate cards.
· Handle estimate & expense tracking & approval process.
· Prepare regional marketing spend reports per product.
· Ensure consistency, relevance and quality of communications messages and creative concepts, with minimum localization as needed.
· Monitor impact of campaigns and prepare post campaign analysis.
· Prepare post-activity analysis for all events, exhibitions and sponsorships.
· Monitor and report on competitors’ marketing, media and product activities across markets assigned, supported by Market Research team.
· Manage SLA between the Bank and the Agency, and prepare monthly / quarter evaluations.
· Handle all approvals required for expenses.
· Ensure all forms are standardized and follow relevant templates and branding.
Key Performance Indicators:
· Consistency and adherence to standards, guidelines and branding.
· Efficiently managing workflow and quality of output.
· Meeting deadlines.
· Successfully implementing campaigns.
Job Requirements
Education: Undergraduate degree in Marketing, Advertising, Finance, or related field; Masters / MBA a plus.
Experience: 2 years in leading financial institution or agency or a similar position, preferably in an international bank / company.
Competencies:
· Fluent in English & Arabic (written and verbal – French a plus).
· Excellent writing, communication and presentation skills.
· Excellent interpersonal skills.
· Excellent time management and organization skills.
· Strong negotiation skills.
· Possess solid contacts network within the media industry, on a regional scale.
· Excellent command of MS office.
· Eye for detail.
· Creative.
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Tags: Amman, Marketing Jobs in Amman, Marketing Jobs in Jordan
This entry was posted on Sunday, August 16th, 2009 at 1:57 pm and is filed under Marketing. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!
