PR & Media Section Head | Dubai

PR — By Samer Marzouq on July 23, 2008 at 5:05 pm

The Role
- Manages execution of staff on maintaining good media relations in specific field visits to chief editors and key persons in media.
- Manages the speed and efficiency of communicating our information to media (press releases / articles)
- Responsible for holding media themed events
- Has the capability to create media interview questions that serve our messages and keep our Director general in the best image and smart exposure
- Responsible for tie-ups with international PR agencies for international media coverage when necessary
- Has the career history and experience to handle crisis communication against negative media (proactive, not reactive)
- Checks on monthly media analysis reports
- Supervises on the whole PR initiatives – Road Shows / Media briefs/ media tours
- Acts as the spokesman to media at times
- Decides on the proper timing and channels through which we need to publish and expose our news
- Monitors news with foresight for any potential problem that might occur
- In charge of the final weekly and monthly content that should be forwarded to the editor to include on Bulletin and in Newsletter.
- Responsible for the entire performance and productivity of the whole section
- Fostering community relations, government stakeholders/ local clients/ international partners especially joint venture with government sectors and international organizations
- Handles selections of quotations and vendors for various projects.
- Develops/ manages/ measures annual plans for each of his subordinates
- Responsible to have all projects/ job requests within his section to be completed by set deadlines.
- To present timeline for each project related to his section and to present feedback report upon job completion
- Provides weekly update, separate sheet with the weekly report, incoming projects – timetable for each & phases required to complete, and to provide updated copy regularly.
- Makes sure that work performance/ progress within section is going on parallel terms in all areas
- Makes sure that each of his subordinates understands his/her job responsibilities and is working accordingly
- Responsible to manage and improve an annual plan for each staff member according to his/her designation responsibilities
- Prepares annual strategy / objectives covering his section responsibilities
- Prepares quarterly presentations on section performance including photos for executed campaigns/ collaterals
- Prepares yearly report on section achievements
- Creates integrated systems for working closely with other sections within department especially when other services are required to complete his section’s projects
- Prepares weekly report on section achievements with a clear brief on each project included within
- Meets with Communication Department Manager on weekly basis for performance briefing
- Prepares KPI (key performance Indicators) for each of his subordinates and evaluates them quarterly based on that.
- Guarantees quick response to each job delegated to / requested from him or his subordinates (same day) and to update the person who requested the job as per the set deadline/ timeline.