Marketing Manager | Al Ansari Exchange Group Dubai
- Research and Analyze market trends
- Identify target markets and how best to reach them
- Develop marketing strategies
- Plan marketing campaigns and manage budgets (including Media Advertisements, Online & Offline Campaigns, Promotions & Special Offers etc.)
- Organize the productions of printed materials such as posters and brochures
- Engage in effective Image Enhancement strategies including Press Releases, Press Conferences, Events & Sponsorships, Website Updates, Co-Branded Activities etc
- Ensure that marketing campaigns run to deadline and on budget
- Monitor and Report on effectiveness of implemented strategies and campaigns
- Manage CRM Programs for Customer Acquisition and Customer Retention
- Manage a team of marketing executives and assistants
Skills
- Should be highly experienced in planning and executing all aspects of the organization’s marketing
- Should be able to deal effectively with medium or large Ad Agencies and devise effective Marketing Strategies and Campaigns
- Should be able to independently liaise with Media and PR agencies to achieve best results for Brand Building and Image Enhancement
- Should be good in Creative Thinking with attention to details and should have the confidence to ‘sell’ his/her ideas
- Should have good organization and planning skills as well as the drive, motivation and initiative
- Should have the ability to lead and motivate a team
- Should be able to efficiently communicate with all stakeholders to ensure common understanding of the scope and objectives of the marketing activities
- Should have 3-5 years related experience with at lease 1 year as Marketing Manager, preferable in a financial organization
Education
Post Graduate Degree or Diploma in Marketing
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