Marketing Manager | Aspiriti Executive Recruitment Dubai, UAE

Summary:
Creates and deploys product & solution offerings that capitalize on growth opportunities through building in-dept customer, market and competitive intelligence supports the business in focus area of expertise. As a subject matter expert within a key market, analyses and assesses trends and upcoming opportunities for growth that may impact all business areas. Supports the Sales Program Directors with expert advice and execution of the Program Implementation Charter and marketing plans in focus areas. Supports commercialization of the product portfolio within a specific market segment.
1. Impact & Contribution
o Develops new Marketing processes and standards in relation to the operational plans in support of the organization’s business strategies, with an indirect impact on the overall results.
o Provides an easily discernible and measurable contribution into the Marketing strategy that leads indirectly to the achievement of results.
– Acts as a key enabler and subject matter expert in an assigned focus area.
– Assists and supports Systems Business Leadership, in own area of expertise, with the development of long/mid term program implementation charters and marketing plans that drive capitalizing on growth market opportunities.
– Lead the Middle East need & prioritization analysis across BA’s and geographies in their area of expertise.
– Responsible for the execution of full due diligence within the scope of potential mergers and acquisitions to broaden the S&S product and offerings portfolio.
o Scope data:
⇒ Building Management & Controls Systems
⇒ Integrated Security Systems
⇒ Fire & Life Safety Systems
⇒ Technology Contracting
⇒ Panoptix™ by Johnson Controls
2. Communication & Interests framework
o Effects change without direct exercise of command where persuasion is required.
o Convinces others within the organization who are skeptical or unwilling to accept new concepts, practices, and approaches.
– Strategic communicator. Speaks to and for the business.
– Can represent the organization for companywide goals and initiatives.
– Liaises with industry-specific networks and strategic sourcing functions in order to enable the development of packaged offerings.
3. Innovation & Complexity
o Adapts and enhances the quality and value in existing methods: improvement of existing approaches is part of day-to-day activities.
o Extensively analyzes complex multi-dimensional issues and significantly improves, changes and adapts existing methods and techniques.
– Optimizes on cross-BA opportunities and best practices.
– Establishes & maintains global networks to optimize expertise building.
– Creates and deploys a market & customer needs segmentation process that will enable the business to target selected customers & sectors with its existing and future offerings, ensuring that the company’s ‘value proposition’ (total unique business value that the Company brings to its customer) is appropriate.
– Defines market positioning per offering, develops and manages content for all sales collateral.
– Manages the overall marketing plan for Systems ME for the specific area of expertise.
4. Knowledge, People Management & Breath of Scope
o Holds an advanced knowledge of marketing involving the integration of theory and principles with organizational practices and precedents.
o May have developed mastery (specific graduation) of a specific professional discipline in the field of Marketing, combining deep knowledge of theory and organizational practice and expertise across several different job areas across functions (Sales, Manufacturing & Engineering).
o Delivers professional input as an individual contributor.
o Job has a regional scope across different BA’s.
– Transfer subject matter expert knowledge to field operations & sales teams.
– Develops and manages a Business Intelligence system that gathers Market and Competitive intelligence that will enable product, pricing, placement and promotional decisions to be made in line with the prevailing economic and business environment.

The Aspiriti Recruitment Group can help you turn talent acquisition into a performance advantage with a comprehensive and efficient recruitment process.

Aspiriti Recruitment Group is the ultimate place to source outstanding talent or to find your next career move!

With a global candidate network and domain expertise across all major industries, we take a strategic approach to acquiring the executive talent your company needs to succeed.

ASPIRITI EXECUTIVE:

Aspiriti Executive are a leading Search and Selection specialist in the Middle East and Africa markets. We specialise in all senior executive level positions in Finance, FMCG, Oil and Gas, Real Estate, Development & Construction, large local conglomerates and Transport & Logisitics.

ASPIRITI AUTOMOTIVE:

Aspiriti Automotive Recruitment is the Middle East and North Africa’s only specialized automotive recruitment agency. Staffed by experienced auto industry executives, Aspiriti Automotive is the first choice for recruiting in the automotive market.

ASPIRITI AVIATION:

Aspiriti Aviation is a market leader in the search and selection of experienced Aviation Industry professionals including Flight Crew, Operational, Technical, Engineering, Ground Support and Senior Management staff in the Middle East, Africa and Europe.

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